Isolani chooses Tuurbo

eCommerce Prestashop

Increase in New Customers

Istituto Ottico Isolani, with over 90 years of experience in the optics industry, offers a wide range of high-quality products from leading eyewear brands. The company implemented Tuurbo’s technology to further enhance its online presence and optimize the performance of its PrestaShop-based website.

Following the installation of Tuurbo, Istituto Ottico Isolani experienced a significant increase in clicks from Google search results. With a 123% growth in clicks, the isolani.com platform has benefited from greater online visibility, making it easier for users to discover the company’s offerings. Tuurbo’s optimization has positioned the website in front of a broader potential customer base, thereby increasing organic traffic and conversion opportunities.

Improved Keyword Rankings on Google

Thanks to Tuurbo’s technology, Istituto Ottico Isolani achieved a remarkable boost in keyword rankings across major search engines. In just three months, keywords ranked in the top three positions increased by 95%, while those on the competitive first page grew by 34%. These results significantly enhanced the website’s visibility and cemented Isolani’s growing relevance and authority in the optics market.

This improvement demonstrates the effectiveness of Tuurbo’s advanced SEO capabilities, which go beyond basic fixes to deliver impactful outcomes. By optimizing performance, Isolani has strengthened its competitive edge, capturing a larger share of online traffic. Improved rankings now attract more customers searching for high-quality eyewear and optical solutions, increasing engagement and conversions.

By securing higher search positions, Isolani is driving more traffic and solidifying its presence in a market where digital visibility is crucial. These gains set a strong foundation for continued growth, helping the company expand its reach and reinforce its leadership in the optics industry.

Results after 3 months

+ 0 % New users from organic traffic + 0 % Conversion rate - 0 % Bounce rate

"After a simple installation and a few months of use, we noticed tangible improvements in the website's performance. The technology has had a positive impact, especially in terms of organic positioning, which is crucial for the success of a brand like ours. We consider Tuurbo a valuable choice for anyone looking to enhance their eCommerce site’s efficiency."

Andrea Villa, eCommerce Manager @ Istituto Ottico Isolani

Strengthening Online Presence

The implementation of Tuurbo has significantly strengthened isolani.com’s online presence, allowing the company to gain a competitive edge in the digital marketplace. By achieving a notable boost in search engine visibility, Isolani has expanded its reach, effectively attracting a broader and more qualified audience. This improved visibility ensures that potential customers actively searching for premium eyewear and optical solutions are more likely to discover the brand, increasing traffic to the website and engagement with its offerings.

These advancements have generated a heightened interest in the company’s wide range of products, leading to a surge in sales opportunities. Customers are not only exploring the website more frequently but are also engaging with its content, contributing to an increase in conversions and overall business growth. This newfound prominence further enhances Isolani’s reputation as a trusted provider of high-quality eyewear, solidifying its position as a go-to brand in the optics industry.

By leveraging Tuurbo’s optimization technology, Isolani has established a solid foundation for sustained success, empowering the company to maintain its competitive advantage while continuing to expand its influence and reach in the market.

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