Dashboard

The Dashboard is the home of every website. It answers one question: is what we are doing working?

What it shows

• Google Search Console — clicks, impressions, CTR and average position, with trend sparklines against the previous period.
• Google Analytics 4 — sessions, pageviews and engagement.
• AI visibility — sessions referred by ChatGPT, Perplexity, Gemini / AI Overviews and Claude.
• Top countries and keyword distribution.
• Changes — how many optimizations Tuurbo applied in the period, and where.

How to read it, step by step

1. Pick the period at the top right. Every card recalculates and compares with the previous equivalent period.
2. Start with impressions, not clicks. Impressions move first when SEO and GEO work starts landing; clicks follow.
3. Check average position on your top queries. A move from 12 to 8 is usually worth more than a new keyword.
4. Open the changes card to see what Tuurbo actually did in that window — this is how you attribute results to work.
5. Look at AI referrals last. Volumes are small but growing; the trend matters more than the absolute number.

The welcome banner

New projects show a guided banner with the next best actions: connect Google, enable your first automations, launch the first audit, start a chat with your Consultant. It disappears once the setup is complete.

Credits banner

Your credit balance is always visible at the top, with the option to top up or upgrade before launching a large job. Check it before bulk product generation, which is the most credit-intensive operation.

Requirements

Search Console and GA4 metrics appear only after the Google connectors are authorized. Until then the dashboard shows Tuurbo's own crawl and change data.

Troubleshooting